SEA SLUG
ANIMATION
FESTIVAL
Personal Project
2025–Present
Above: Trailer from the 2025 Larval Edition
Below: RISO printed 2025 Larval Edition guide
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2025–Present
Above: Trailer from the 2025 Larval Edition
Below: RISO printed 2025 Larval Edition guide
Sea Slug Animation Festival is a new, animation-centric film festival in Seattle founded by cinema programmer Hannah Baek and me, joined by our shared love for the art of animation. Not only is this a design and branding project for me, but it is also one in which I learned the ropes of cinema program and honed my eye for animated film and curation.
This is an ongoing project with the goal of fostering the animation community in Seattle. We strive to bring together audiences, animators, and everyone in between to uplift the art form and give it center stage. We are also trying to distinguish ourselves among other film festivals by awarding every exhibited filmmaker an exhibition fee and not charging submission fees to help foster the art as tangibly as possible.
In terms of design, I create nearly all the assets for the festival, from logos and illustrations to the program and merch. But there are a handful of centerpieces that I don’t create, but manage. Currently, the posters for the festival are designed and printed by the RISO studio ZineHug, who also animate the poster. The trailers are animated by a handful of local animators who each do a a few sections to highlight their own animation style. For the trailers, I do get to practice my own animation skills by animating the logo and end credits.
I designed the brand with the idea that it is going to shift and change over every festival. Sea slugs are invertebrate and famously colorful, providing us with a local symbol for the creative and ephemeral nature of animation. The brand in general is loose but with distinct guiderails to allow any artist to put their spin on it while still remaining the same brand. The logomark is distinct and can stand out in the crowd, even if it is reinterpreted by different artists. The goal is to be flexible as the seas change. We can only exist with community input, and the brand reflects the ethos of working together.![]()
This is an ongoing project with the goal of fostering the animation community in Seattle. We strive to bring together audiences, animators, and everyone in between to uplift the art form and give it center stage. We are also trying to distinguish ourselves among other film festivals by awarding every exhibited filmmaker an exhibition fee and not charging submission fees to help foster the art as tangibly as possible.
In terms of design, I create nearly all the assets for the festival, from logos and illustrations to the program and merch. But there are a handful of centerpieces that I don’t create, but manage. Currently, the posters for the festival are designed and printed by the RISO studio ZineHug, who also animate the poster. The trailers are animated by a handful of local animators who each do a a few sections to highlight their own animation style. For the trailers, I do get to practice my own animation skills by animating the logo and end credits.
I designed the brand with the idea that it is going to shift and change over every festival. Sea slugs are invertebrate and famously colorful, providing us with a local symbol for the creative and ephemeral nature of animation. The brand in general is loose but with distinct guiderails to allow any artist to put their spin on it while still remaining the same brand. The logomark is distinct and can stand out in the crowd, even if it is reinterpreted by different artists. The goal is to be flexible as the seas change. We can only exist with community input, and the brand reflects the ethos of working together.
